Customers currently signing up for HBO through Charter, including customers paying for Charter's Silver and Gold video package, will have access to WarnerMedia's new HBO Max streaming service when it launches next month.
According to a press release released by WarnerMedia today, all Charter's current HBO subscribers can automatically access HBO Max "without any action other than logging into the HBO Max app" at no additional charge. Other charter customers can also purchase HBO Max directly from their cable and internet provider. Just like the way HBO subscribers currently access HBO Go, Max is an upgrade for users who already have HBO.
“This new premium streaming experience will be a welcome addition to Spectrum subscribers. We will offer HBO Max on a variety of platforms that video, broadband, and mobile customers can purchase, ”said Tom Montemagno, VP of Programming and Acquisition for Charter.
When AT & T and WarnerMedia executives talked about streaming platforms directly to consumers in October, they stressed the importance of partnering with other carriers to make HBO Max available to as many customers as possible. Charter, along with AT & T and Comcast, is one of the second largest cable providers in the U.S. The company today launched its own streaming service, Peacock.
AT & T uses its own network to try to migrate people to the app. AT & T's existing HBO subscribers (approximately 10 million) and HBO direct billing subscribers now have access to HBO Max for free. Customers who subscribe to AT & T's premium video, mobile, and broadband packages are bundled with HBO Max at no extra cost. AT & T also has a contract with YouTube to make HBO Max available on YouTube TV. AT & T estimates that HBO Max will have 50 million subscribers to the United States by 2024.
Especially considering Max's cost, you should be able to offer Max to as many paid subscribers as possible. HBO Max is one of the most expensive streaming services on the market and costs $ 14.99 per month. This is the same price that customers pay to the network through a cable package and the price of HBO Now, HBO's current standalone streaming app. HBO Max will combine all the products HBO offers with many original titles. friend We are facing delays due to production issues from special reunions, novel corona virus epidemics, and Warner Brothers films.
HBO Max will be released in May. No official date has been announced.